Founded in 1966, Promostyl is the oldest trend office and has developed expertise in all sectors of fashion. It’s goal is to anticipate and analyze fashion trends, thus aiding companies to better prepare and adapt their products.

Laurent Le Mouël presented Promostyl’s Winter 07/08 trends plus a video done by the company. He then analyzed the season’s color and fabric directions. Lisaa students could thus understand how major fashion trends are deciphered.

Using this conference as a guide, Lisaa students will have to realize their own Summer 07 trend report. In groups of five, they must collect, analyze and synthesize information. The objective is to make a trend book using photo analyses and showing how to develop them in different segments of the market.

Promostyl web site : www.promostyl.com